MARIA DE LA CONCEPCION
VARELA NEIRA
Senior university lecturer
EMILIO
RUZO SANMARTIN
Senior university lecturer
Publications by the researcher in collaboration with EMILIO RUZO SANMARTIN (2)
2024
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How to successfully adapt distribution strategy in exporting? The moderating effects of commitment and responsiveness
International Marketing Review
2018
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How and when a salesperson's perception of organizational politics relates to proactive performance
European Management Journal, Vol. 36, Núm. 5, pp. 660-670