Interacción competitiva y ciclo de vidasectores en crecimiento frente a sectores maduros
- Otero Neira, María del Carmen
- Varela González, José Antonio
ISSN: 0422-2784
Año de publicación: 2008
Título del ejemplar: Retos y oportunidades para el sistema productivo español
Número: 367
Páginas: 211-221
Tipo: Artículo
Otras publicaciones en: Economía industrial
Resumen
The environment in that companies of an industry operate is a key factor regarding to the action-reaction interdependence that such companies have, in order to obtain advantages and a superior performance. In particular, the stage of the cycle of life in which the industry is, it is a relevant issue to completely understand competitive interaction due to its moderating effect over the competitive event. The cycle of life in the industry affects the way information in the action is interpreted and used to respond. This work shows empirically these differences considering competitive interaction in mature and in growth markets