The effect of destination image on authenticity and loyaltythe case of santiago de compostela

  1. Fidel Martínez Roget 1
  2. Simone Novello 2
  3. David Rodríguez González 1
  1. 1 Universidade de Santiago de Compostela
    info

    Universidade de Santiago de Compostela

    Santiago de Compostela, España

    ROR https://ror.org/030eybx10

  2. 2 University College Dublin
    info

    University College Dublin

    Dublín, Irlanda

    ROR https://ror.org/05m7pjf47

Book:
Destination branding heritage and authenticity
  1. Rubén Camilo Lois González (ed. lit.)
  2. Francisco Dias (ed. lit.)
  3. Xosé Manuel Santos Solla (ed. lit.)
  4. Pilar Taboada de Zuñiga Romero (ed. lit.)
  5. Joao Paulo Conceição Silva Jorge (ed. lit.)

Publisher: Universidad de Santiago de Compostela

ISBN: 978-84-695-3961-3

Year of publication: 2012

Pages: 324-340

Congress: 1 st EJTHR International Conference (1. 2012. Santiago de Compostela)

Type: Conference paper

DIALNET GOOGLE SCHOLAR
Data source: Dialnet