Market orientation behavior: An empirical investigation using MARKOR

  1. Varela, J.A.
  2. Del Río, M.
Journal:
Marketing Intelligence & Planning

ISSN: 0263-4503

Year of publication: 2003

Volume: 21

Issue: 1

Pages: 6-15

Type: Article

DOI: 10.1108/02634500310458108 GOOGLE SCHOLAR